Cherry Company's Challenger Royal Enfield 650
A flourishing custom scene
works wonders for brand culture, and it’s in the manufacturers’ interest to get their newest models in the hands of talented builders to boost the buzz. Kaichiroh Kurosu of Tokyo-based Cherry’s Company has some astonishing classic Harleys and modern street machines to his credit, and Royal Enfield recently tapped him to work his magic on the new Super Meteor 650. Enfield specified only that the bike needed to retain its cruiser spirit, giving Kurosu the freedom to check off a bucket list build.

Cherry Company's Challenger Royal Enfield 650
Given his shop’s diverse resume, it comes as no surprise that Kurosu wanted to tackle a sidecar build, but that’s a prompt that doesn’t come in every day. “A sidecar is also a great cruiser,” he reasoned, but executing it successfully entailed a whole lot more than adding a few cart provisions, leading Kurosu to nickname this project ‘Challenger.’…

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